Data Policy

Data Privacy Policy

Lukehurst's ("we", "us" or "our") are committed to protecting and respecting your data privacy.

This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

This policy applies when you visit our stores, go online or use your mobile device and any order you place is also subject to our Terms and Conditions. Please take time to read these terms as they include important information that applies to you. If you have any questions regarding any of these terms please contact us directly or visit your Local Store.

Who are we?

For the purpose of the relevant data protection legislation, the data controller is Lukehursts, 82-84 High Street, Rainham, Gillingham, Kent, ME8 7JH.

Collection and Use of Personal Information

We may collect and process the following data about you:

Information You Give Us
  • You may give us information about you by filling in forms on our site or by corresponding with us by phone, e-mail or otherwise. This includes information you provide when you register to use our site, subscribe to our service, search for a product, place an order in our stores or on our site, sign up for our catalogue mailing list or to receive email offers. The information you give us may include your name, address, e-mail address and phone number, financial and credit card information, personal description and images, details of the products you are interested in.

How We will Use This Information You Give Us

We may use the information you give us to:

  • carry out our obligations arising from any contracts (orders) entered into between you and us and to provide you with the information, products and services that you request from us;
  • notify you about changes to our service;
  • ensure that content from our site is presented in the most effective manner for you and for your computer;
  • contact you directly, or indirectly using a trusted third party acting on our behalf, for the purposes of marketing described in more detail below. We will only do so in accordance with applicable law.
Marketing and How We May Contact You

Given how we operate our business, it may be necessary to use the information we have about you in our marketing. Any use of your information for marketing will be both in our legitimate interests and yours. You have a right to object at any time to this use of your information by visting our Contact Us page and also by not ticking the box on our order forms.

Where you have given us your consent or if you have previously purchased from us, we may use your information to contact you about products that you have purchased, to tell you about goods and services which we consider may interest you, our offers available from time to time, or to send you a copy of our annual catalogue. Our marketing communications may be provided to you by email, SMS, post or such other means as we choose.

In addition to the right to object mentioned above, you will also be provided with the opportunity to opt out of receiving these marketing communications both at the time that you provide your contact information to us and at any time afterwards by clicking on the relevant link provided in an email or SMS or by contacting us at any time by visting our Contact us page.

If you tell us that you do not want to receive any further marketing information from us, we will not contact you further for the purpose of marketing. However, we will not necessarily remove your information from our database(s) if it is necessary to retain the information for other non-marketing purposes such as where we need your information for compliance with our legal obligations. Please note that after you opt out of receiving marketing communications from us, it may take a few days to update our records during which time you may continue to receive marketing communications.

Information We Collect About You

With regard to each of your visits to our site we may collect the following information:

  • technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform;
  • information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone number used to call our customer service number.
How we will use the information we collect about you:
  • to administer our site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;

  • to improve our site to ensure that content is presented in the most effective manner for you and for your computer;

  • to allow you to participate in interactive features of our service, when you choose to do so;

  • as part of our efforts to keep our site safe and secure;

  • to measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you;

  • to make suggestions and recommendations to you and other users of our site about goods or services that may interest you or them.

How long will we retain your data?

We will retain your data only for as long as is necessary for the purposes set out in this privacy policy; however different retention periods apply to different types of data. We will only retain your information in accordance with law and regulation.